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As
a full service public relations firm, Grossman Strategies can assist at
any point in your business development, community outreach, or fundraising
efforts. Establishing a unified image and message for your company or organization,
and reaching the right customers and constituencies, are essential components
to success.
Grossman Strategies will help create that
message and get it to the right people. A strong public relations
and government communications strategy serves you in times of growth as
well as retrenchment...in times of stability or transition.
Our services
include:
Media/Press
Relations
We get your message to the right audience
through the use of print, television, radio, and online sources. Our staff
produces all public relations and marketing materials, columns, op-ed
pieces, feature stories, and public service announcements. We will introduce
you to the reporters who are most important to your business and help
establish your spokespeople as experts in your field.
Government
Relations/Lobbying
Our unique government advocacy initiatives
mean that your issues will be heard by the right elected officials. Depending
on your requirements, we deliver your message to local, state, and national
levels of government.
Community
Relations/Issue Advocacy
No business or organization exists in a
vacuum. When issues arise that have an impact next door or across the
country, you need to open lines of communication in ways that will lead
to success. We assist businesses, trade associations, environmental groups,
organized labor, and community groups in getting their messages heard
and understood.
Event
Management
Our particular style of event management
means that you can expect a fresh perspective, creative execution, and
timely follow-up to your audience -- utilizing the latest electronic database
management systems -- whether the event is a ribbon-cutting ceremony,
legislative reception, media tour, VIP roundtable, or a major fundraiser.
Publications/Website
Development
Your printed materials and website often
speak for you, and that first impression is critical. From brochures to
newsletters, journals and web pages, we create a lasting image for your
company or organization -- one that distinguishes you from the crowd.
Television
and Radio Production
We have received awards for our electronic
productions and will put our experience to work for you to produce the
same high quality television and radio programs, advertising, and public
service announcements.
Database
Management
The success of a project often depends upon
the level of follow-up to highly targeted audiences. Based on systems
we developed especially for the New York State Democratic Party, we are
equipped to create and completely manage your database, create targeted
distribution lists, and mail, fax, or e-mail important materials such as newsletters, announcements, product news, company news, political
updates, and fundraising announcements. Lists can be segmented demographically
and geographically, or by any other criteria specific to each project
or event.
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